08_MADA OPEN DAY

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WINTER AT MADA

CREATIVE DIRECTOR =
WENDY ELLERTON

GRAPHIC DESIGNERS =
Amery Oke-Johnston, Domenico Mazza, Lachlan Siu, Simone Hill, Sonja Petrovic + Sophie Ereglidis

Typeset: MADA Sans by Professor John Warwicker, New Rail Alphabet by A2-TYPE, Akkurat by Lineto Type Foundry

The birth of the MADA Open Day identity came from a Workshop that was ran using the 'Simons' graphics that were developed. Once the initial identity was established for Open Day, it needed to be applied to a vast range of collateral that included Badges, Name Tags, Folders, Way-finding Signage and Posters.

08_MADA OPEN DAY