WINTER AT MADA
CREATIVE DIRECTOR =
GRAPHIC DESIGNERS =
Amery Oke-Johnston, Domenico Mazza, Lachlan Siu, Simone Hill, Sonja Petrovic + Sophie Ereglidis
Typeset: MADA Sans by Professor John Warwicker, New Rail Alphabet by A2-TYPE, Akkurat by Lineto Type Foundry
The birth of the MADA Open Day identity came from a Workshop that was ran using the 'Simons' graphics that were developed. Once the initial identity was established for Open Day, it needed to be applied to a vast range of collateral that included Badges, Name Tags, Folders, Way-finding Signage and Posters.