WILDCRUST
Type:Restaurant
Category:Identity, Packaging, Print
Year:2024
Wildcrust is a restaurant that combines traditional Neapolitan techniques with fine-dining flavors, offering a uniquely elevated wood-fired sourdough pizza experience. Originating in the backyard of Head Chef Miles Okabayashi, Wildcrust has grown into a beloved establishment, rooted in the concept of communal dining—dedicated to providing exceptional food and service while nurturing a strong sense of community.
The visual identity speaks to the essence of Wildcrust through geometric typographic forms, incorporating small "nooks" and "spaces" that symbolize connection and shared experiences. Angular elements reference pizza slices, directly connecting the identity to the restaurant's core offering. Rounded components inject a sense of warmth and approachability. The stamp motif adds a playful touch, reinforcing Wildcrust as a destination for both good food and great company. With a palette that blends burgundy, bright red, pistachio, dusty pink, and kraft brown, the brand draws inspiration from both the interiors and the origins of pizza.
WILDCRUST
Type:Restaurant
Category:Identity, Packaging, Print
Year:2024
Wildcrust is a restaurant that combines traditional Neapolitan techniques with fine-dining flavors, offering a uniquely elevated wood-fired sourdough pizza experience. Originating in the backyard of Head Chef Miles Okabayashi, Wildcrust has grown into a beloved establishment, rooted in the concept of communal dining—dedicated to providing exceptional food and service while nurturing a strong sense of community.
The visual identity speaks to the essence of Wildcrust through geometric typographic forms, incorporating small "nooks" and "spaces" that symbolize connection and shared experiences. Angular elements reference pizza slices, directly connecting the identity to the restaurant's core offering. Rounded components inject a sense of warmth and approachability. The stamp motif adds a playful touch, reinforcing Wildcrust as a destination for both good food and great company. With a palette that blends burgundy, bright red, pistachio, dusty pink, and kraft brown, the brand draws inspiration from both the interiors and the origins of pizza.
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